Our Blog – Video Production and Digital Marketing Insight

Interview with Adam Lebenstein About Travel and On-Location Shoots

October 23, 2015 by
Interview with Adam Lebenstein About Travel and On-Location Shoots

Tell me about the shoot you had this week in Seattle? Had a great shoot this week for Intellisphere. This is the fourth time this year I have flown to the west coast to film and oversee a green screen doctor interview. Previous stops were in

Content is King When it Comes to Video Production and Television Content

September 23, 2015 by
Content is King When it Comes to Video Production and Television Content

With Apple announcing that they are entering the sphere of original, streaming content, there are a lot of parallels we can draw to the video marketing arena. With television content moving to streaming and cable packages, the winners will be

Why A Strong “Call-To-Action” Is A Must For Your Video Marketing Campaigns

September 23, 2015 by
Why A Strong “Call-To-Action” Is A Must For Your Video Marketing Campaigns

Video campaigns for marketing are becoming the norm with all businesses executing strategic campaigns utilizing video. Larger corporations that have them tend to outsource their video marketing to help boost their products’ image and sales

ASL is Ending Our Summer on a High Note

September 23, 2015 by
ASL is Ending Our Summer on a High Note

Hi ASL Friends, We are working on an animated video for our client, AVNet. We are thrilled to have the opportunity to help accelerate the AVNet brand. Here is a sneak peak snap shot of the video.We have been continuing the positive momentum of

Why Video Marketing is a Necessity for Your Marketing Strategy

September 23, 2015 by
Why Video Marketing is a Necessity for Your Marketing Strategy

Have you been thinking about how you can make your business grow faster? You’ve run out of fresh ideas on what works in the current technological age. You have done online advertising, social media advertising, even offline advertising, but

What Makes a Viral Video?

August 24, 2015 by
What Makes a Viral Video?

What makes a viral video? This is the question that plagues content marketers, CMOs, ad agencies, and YouTube aficionados across the world. And the answer isn’t simple, for it’s not the producer that determines whether a video goes viral.

Intellisphere Live Stream Case Study

August 24, 2015 by
Intellisphere Live Stream Case Study

On Thursday August 13th, we produced a green screen, live-keyed streaming event for our client, Intellisphere’s Pharmacy Times publication. Intellisphere disseminates relevant content on healthcare technology and clinical research.

Corporate Recruitment Videos: From Vapid to Vibrant

August 24, 2015 by
Corporate Recruitment Videos: From Vapid to Vibrant

Corporate recruitment videos are like the redheaded stepchild of the video industry. Every corporate CMO dreams of the sleek and savvy promo that will make Ad Age’s Best of the Year. But when it comes to drawing in employees rather than

Different Types of Commercials

August 24, 2015 by
Different Types of Commercials

Ask ten people what they think the most effective form of advertising is. At least nine of them (except for disk jockeys, who have a professional self-interest in saying radio advertisements) will tell you it’s the television commercial.

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