Our Blog – Video Production and Digital Marketing Insight

RRFC INTERVIEW: Film Connection Mentor Adam Lebenstein on real-world experience, proactivity and responsibility

September 30, 2016 by
RRFC INTERVIEW: Film Connection Mentor Adam Lebenstein on real-world experience, proactivity and responsibility

Film Connection mentor Adam Lebenstein is an industry veteran with a common-sense approach to training students for careers in film and video work. From a background in sports television, Adam founded ASL Productions in New York City in 2007. In

ASL Excited About New Clients

September 23, 2016 by
ASL Excited About New Clients

Hi ASL Friends, It’s time to take a quick moment away from kick-off returns and quarterback controversies to see what ASL has been tackling recently. Check out our new Referral Rewards program! We are offering $500

Building a Story

September 16, 2016 by
Building a Story

Your corporate video requires many different elements in order to be successful in sending the messages that you want it to.  You may be trying to be informative, relatable, or perhaps just entertaining, but no matter what you’re going for,

Bringing Your Business to Life

September 9, 2016 by
Bringing Your Business to Life

Being professional is undoubtedly an important part of running any sort of business, but being professional doesn’t always have to manifest itself in the same way.  Though it may be considered professional to keep formal and impersonal,

Appealing to Your Target Audience

September 2, 2016 by
Appealing to Your Target Audience

In making any type of corporate video, you need to think about who is going to be seeing it.  The function that your video is serving, your target age demographic, and other identifying factors such as client occupation or budget can greatly

The Benefits Of Using Drones For Your Next Video Production

August 29, 2016 by
The Benefits Of Using Drones For Your Next Video Production

Using drones to capture footage can end up really setting your company apart from the competition.  With the ability to fly to places that would be very difficult for humans to access, drone footage provides access to entirely new

Using Videos To Build Corporate Identity

August 23, 2016 by
Using Videos To Build Corporate Identity

The way that people choose what businesses to patronize is very similar to the way in which they choose what people they’re going to be friends with.  Just as people want friends who are reliable, trustworthy, and fun, they look for these

Summer Has Been Hot But ASL Is Just Getting Warmed Up

August 22, 2016 by
Summer Has Been Hot But ASL Is Just Getting Warmed Up

Hi ASL Friends, There was plenty to read about in our previous newsletter but we still have some BIG projects to tell you about so lets get to it. ASL collaborated with Nielsen to create a highlight reel showcasing their annual Consumer 360

The Importance of Pre-Production Planning

August 12, 2016 by
The Importance of Pre-Production Planning

Planning a shoot is exciting.  The beauty of art and the thrill of marketing coincide in one beautiful progression, constantly being worked out and tweaked until you’re satisfied.  However, spending loads of time editing a “finished”

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