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Video Production And Digital Marketing Insight

What are Some Basic Video Tips for Creating an Authentic Case Study?

According to a study conducted by Kleiner Perkins Caufield, online video accounts for 74% of all online traffic, and case studies are no exception. Video case studies can be highly beneficial to your company, serving as authentic recommendations for other potential clients while further promoting your brand through social media and other outlets. Customers themselves […]

How to Build a Brand with Animated Videos

These days it isn’t just about pushing your brand to build overall awareness for your business. Instead, its about making a connection with your audience so your brand stands out as an entity with its own personality. Online marketing capabilities have made it easier than ever for businesses to hold their own among competitors, but […]

We Have a lot to Tell You Before the Year Ends!

Hey Friends, The holiday season is about to turn over to the New Year and our plate has been full. Let’s get right to it!     Click on this picture to see the final product of our Aspen Dental shoot in Louisville.   ASL created more content with Aspen Dental, this time in Louisville, Kentucky. We profiled […]

How We Write Creative Corporate Video Scripts

When producing corporate videos, it’s a good idea to have a script in place to improve the structure of the narrative. While video testimonials, event shoots, and certain other types of videos may be exceptions, most corporate videos will benefit from a script. Start with a Video Brief Prior to writing a video script, we typically […]

Can’t Stop, Won’t Stop @ ASL

ASL Productions took a trip over the Brooklyn Bridge to cover the Independent Lodging Congress. We had a crew of six people capturing interviews and highlights from the hospitality conference at The William Vale in Williamsburg, Brooklyn. The two-day event was filled with anecdotes and tips from some of the independent hospitality sector’s most successful […]

The Use of Testimonials and Case Studies in Corporate Videos

In the world of corporate videos, credibility and trust are paramount. One of the most effective ways to establish these qualities is through the use of testimonials and case studies. These powerful tools allow companies to showcase real-life experiences and success stories, providing potential clients with valuable insights into their products or services. In this […]

How We Portray Small Businesses in Corporate Videos

When it comes to promoting a small business, we understand that you need your business to shine with the same level of class, professionalism, and trust commanded by larger businesses. It can be difficult to get that kind of advertising on a smaller budget. However, at ASL Productions, we know how important quality is for […]

Animation in Corporate Video Production

Animation allows you to approach the promotion of your brand with unlimited imagination, with the added bonus of maintaining a cost-effective video production. There are several ways we use animation in our video productions at ASL, including as an enhancement over live action video, as one or more sections of a larger live-action piece, and […]

Immersive Video Technologies as Marketing Applications

The development of virtual reality technology in the past few years, and of 360-degree video in general, has led to a largely untapped new medium for businesses to promote their products and brands. While some believe this is just a passing fad, virtual reality and the like now have greater potential to become mainstream due […]

Why Businesses Need Professional Video Production Services

Professionally produced videos are differentiated by their high quality and effectiveness. Here, we explore some of the elements that contribute to professional-quality video content. At ASL Productions, our service is differentiated by our adaptability, resourcefulness and personal touch. Prioritizing these qualities ensures that we exceed our partners’ expectations at every level. When you outsource video […]

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